Lidongnefriends

“Lidongnefriends” is a character brand that tells the story of seven animal friends.
Set in a fictional neighborhood called “Lidongne” it follows the school-day memories and everyday moments shared among close friends.

The brand shares illustrations on Instagram and participates in various fairs to spread its story.
It also offers merchandise such as stickers and postcards, along with lifestyle items like coasters and calendars.