My Grimmi
Character
- Website : mygrimmi.com
- Location : 104Dong-801Ho 42 Sosa-ro 78beon-gil, Sosa-gu, Bucheon-si, Gyeonggi-do, Republic of Korea
"HAPPY FRIENDS, COTTON CANDY SMILE"
My Grimmi is a one-person creator character brand with a lovable sensibility and a unique creative universe.
Featuring “Otto,” a baby otter, and uniquely charming animal friends, My Grimmi delivers cheerful smiles and courage that bring warmth and joy to audiences worldwide.
To date, the brand has developed over 100 original character products and established a strong foundation for international expansion through participation in illustration fairs in Korea and Taiwan, collaborations with global companies such as China’s photo app Meitu and partners in Japan, and exports to Europe.
In the first half of 2025, My Grimmi formed a partnership with France’s SPD Consulting and is accelerating its expansion beyond Asia into the European market. The brand aims to grow through licensing projects, collaborative product launches, and entry into global online platforms, all tailored to the tastes of the global MZ generation.
My Grimmi aspires to evolve beyond a simple character brand into a global content IP, playing a leading role in showcasing the creativity and competitiveness of Korean content on the world stage.
My Grimmi is a one-person creator character brand with a lovable sensibility and a unique creative universe.
Featuring “Otto,” a baby otter, and uniquely charming animal friends, My Grimmi delivers cheerful smiles and courage that bring warmth and joy to audiences worldwide.
To date, the brand has developed over 100 original character products and established a strong foundation for international expansion through participation in illustration fairs in Korea and Taiwan, collaborations with global companies such as China’s photo app Meitu and partners in Japan, and exports to Europe.
In the first half of 2025, My Grimmi formed a partnership with France’s SPD Consulting and is accelerating its expansion beyond Asia into the European market. The brand aims to grow through licensing projects, collaborative product launches, and entry into global online platforms, all tailored to the tastes of the global MZ generation.
My Grimmi aspires to evolve beyond a simple character brand into a global content IP, playing a leading role in showcasing the creativity and competitiveness of Korean content on the world stage.
Business Description
1. Product Development and Commercialization of Original Characters
- Released over 100 original character products
2. Global Collaboration Projects
- Created digital stickers and content with China’s global photo app Meitu
- Licensed smartphone cases and stands with China’s 'Youngkit'
- Held simultaneous online and offline collaboration pop-up events with Taiwan’s 'GoodOldDays'
- Licensed character products with Japanese convenience store sticker and capsule toy companies
3. Participation in Domestic and International Exhibitions
- Participated multiple times in Korea’s Seoul Illustration Fair and K-Illustration Fair
- Participated multiple times in Taiwan’s Illustration Taipei
4. Overseas Expansion Achievements
- Successfully entered the European market through exports to the UK and Spain
- Signed a partnership agreement with France’s SPD Consulting in 2025
- Released over 100 original character products
2. Global Collaboration Projects
- Created digital stickers and content with China’s global photo app Meitu
- Licensed smartphone cases and stands with China’s 'Youngkit'
- Held simultaneous online and offline collaboration pop-up events with Taiwan’s 'GoodOldDays'
- Licensed character products with Japanese convenience store sticker and capsule toy companies
3. Participation in Domestic and International Exhibitions
- Participated multiple times in Korea’s Seoul Illustration Fair and K-Illustration Fair
- Participated multiple times in Taiwan’s Illustration Taipei
4. Overseas Expansion Achievements
- Successfully entered the European market through exports to the UK and Spain
- Signed a partnership agreement with France’s SPD Consulting in 2025